From Pilotonline.com:

Hersh rode 20 to 30 miles a day, including to and from his workplace on General Booth Boulevard, and was on a 30-to-40-mile ride when he was hit from behind in the Sunday morning twilight along Shore Drive, his son said.
And…
While pedaling along Pleasure House Road, a vehicle abruptly turned, and the cyclist slammed into the passenger side…

Previously at SDCC.info.