Update from Cape Story neighborhood watch [6:08pm 4.19.09]:
Police identify him as 54-year-old Daniel Wayne Hersh of the 2300 block of Windway Lane in Virginia Beach.
From WAVY.com.

Tragic.

From Pilotonline.com:
A bicyclist was killed this morning when he was hit by an S.U.V. while riding on Shore Drive.

From WAVY.com:
WAVY.com has learned that the Ford Explorer, driven by a female, was traveling eastbound on Shore Drive when the right side of her vehicle struck the bicyclist.

From WTKR.com:
At 5:45 am Sunday morning a Ford Explorer traveling east bound on Shore Dr. near the intersection of Starfish Lane struck a bicyclist traveling in the right side of the lane.

From WVEC.com:
The driver of the Ford truck veered to the right and struck the bicyclist. He was transferred to a local hospital where he later died.

At the time of this writing, Police at 385.5000 refused to release additional information on the phone.